Samsung Reveals “AI Home: Future Living, Now” Vision at IFA 2025

Samsung Reveals “AI Home: Future Living, Now” Vision at IFA 2025

Samsung has unveiled its “AI Home: Future Living, Now” vision at IFA 2025 transforming everyday spaces into intuitive, AI-powered environments that adapt to individual lifestyles. This holistic vision goes beyond smart gadgets, bringing Bespoke AI, Vision AI, and Galaxy AI together under one connected, people-first ecosystem.

A Future Where Homes Understand You

“At Samsung, we’re not just imagining the future of AI; we’re building it into everyday life… where technology supports your life in the background so that you can live it more fully,” said Cheolgi Kim, Head of Digital Appliances Business. This new AI-powered home experience emphasizes convenience, wellness, energy efficiency, and safety making everyday living smarter, healthier, and more meaningful.

Smart Living Built on Research and Insight

According to Samsung research, 66% of consumers find an AI-enabled home appealing. They're attracted to features like streamlining daily tasks (44%), voice or phone control (45%), and automating lighting, temperature, and even blinds via SmartThings routines. With SmartThings Energy, Samsung claims washing machine power consumption can be reduced by up to 70%, while AI routines create personalized sleep and nutrition settings, wellness alerts, and energy savings.

Security remains paramount, with 40% of users expecting AI to enhance home protection. Samsung meets this expectation by deploying hardware-level security via Knox Vault and ecosystem-wide defense through Knox Matrix.

Bespoke AI: Kitchens That Learn (and Clean) for You

Samsung’s latest appliance lineup infuses intelligence into everyday chores:

• Bespoke AI Jet Bot Steam Ultra: Now recognizes liquids even those that are transparent,

• Bespoke AI Washer - AI Wash+: Delivers laundry cycles optimized for clothing types and boosts energy efficiency by 65%.

• Bespoke AI Dishwasher - AI Wash + Auto Open: Adapts wash cycles to soil level and auto-opens for quick drying.

• Extractor Induction Hob: Replaces bulky overhead hoods by integrating ventilation straight into the cooktop.

Vision AI Gives Smart Displays a Personality

Samsung also debuted the Vision AI Companion, redefining how users engage with TVs and monitors. Equipped with generative AI and powered by a smarter Bixby, this system understands natural language, remembers context, and enables seamless on-screen conversations, no complex menus needed. It also supports features like Live Translate, Generative Wallpaper, AI Picture and Sound enhancements, and Microsoft Copilot directly accessible from the remote.

Even Modular Homes Are Going AI

Taking it further, Samsung introduced the Smart Modular Home. an AI-integrated living space where appliances, HVAC systems, and SmartThings Pro connect through a central 3D Map View control. As users come home, lights, temperature, vacuum, and curtains seamlessly adjust to preferences. These intelligent routines also optimize energy and gaming setups for immersive experiences.

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