From Assam, India to the world. That’s the arc of our story: The inspiring journey of our founder Late Haji Ajmal Ali. Born in a family of rice farmers, hailing from Alinagar – a small village located in Hojai, Assam, India – he realized at a very young age that agriculture would not be able to provide enough to sustain himself and his family. He decided to try out the oudh trade, trusted the forest, and the seeds of Ajmal Perfumes were sown.