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Palace Skateboards Clothing: A Modern Streetwear Icon

Palace Skateboards is one of the most influential names in today’s streetwear and skateboarding scene. Known for its playful graphics, bold designs, and deep connection to skate culture, the brand has become a global phenomenon. What started as a small London skate collective has transformed into an international streetwear powerhouse. Palace is more than just clothing—it is a symbol of creativity, individuality, and authenticity.

The Origins of Palace

Palace Skateboards was founded in 2009 by Lev Tanju, a Palace Skateboard London-based skateboarder. The name “Palace” was inspired by the run-down apartments where Tanju and his friends lived, which they jokingly called “palaces.” From the beginning, the brand carried a humorous and down-to-earth approach, reflecting the real lives of skaters. Unlike luxury fashion houses, Palace did not rely on glossy campaigns. Instead, it built its identity through lo-fi skate videos, witty product descriptions, and a strong sense of community. This raw and authentic approach quickly connected with fans who wanted something different from mainstream streetwear.

The Iconic Tri-Ferg Logo

One of the most recognizable aspects of Palace is its Tri-Ferg logo, designed by artist Fergus Purcell. The triangular logo creates an illusion of endless rotation, symbolizing movement and energy—two qualities central to skateboarding. The Tri-Ferg has become a cultural icon, appearing on hoodies, T-shirts, hats, and skate decks. Similar to Supreme’s box logo or Nike’s swoosh, it is instantly recognizable and highly sought after. Wearing Palace with the Tri-Ferg is more than a fashion choice—it is a statement of belonging to skate and streetwear culture.

The Style of Palace Skateboards Clothing

Palace clothing combines the functionality of skate apparel with the energy of street fashion. Its collections are known for:

• Graphic T-Shirts and Hoodies – Featuring the Tri-Ferg, satirical slogans, and bold artwork.

• Tracksuits and Sportswear – Influenced by British football culture and 90s athletic style.

• Outerwear and Jackets – Durable and practical, with fashion-forward design.

• Accessories – Hats, bags, and skateboards, often decorated with playful branding.

What makes Palace unique is its sense of humor. While many fashion brands take themselves seriously, Palace embraces fun, irony, and creativity. This makes the clothing stand out not only on the streets but also in global fashion circles.

Collaborations That Made Headlines

Palace has become famous for its high-profile collaborations, which blend skate culture with global fashion and sportswear. Some of the most notable include:

• Adidas – A long-running partnership that produced sneakers, jerseys, and tracksuits.

• Ralph Lauren – A surprising collaboration that merged luxury fashion with skate culture.

• Reebok, Vans, and Salomon – Footwear partnerships that show Palace’s range across different markets.

• Juergen Teller Campaigns – Using the legendary photographer gave Palace ads a mix of humor and high fashion.

These collaborations helped Palace reach audiences far beyond skateboarding while still staying true to its roots.

Palace and Skateboarding Culture

Despite its global fame, Palace remains loyal to skateboarding. The brand supports a strong skate team featuring riders like Lucien Clarke and Chewy Cannon. Their skate videos, such as Palasonic and Palasonic 2, highlight raw talent and keep the brand connected to its foundation.At the same time, Palace has found fans among celebrities and musicians. Stars like Drake, Rihanna, and A$AP Rocky have all been spotted wearing Palace, boosting its visibility in mainstream culture. This balance between underground skate authenticity and celebrity endorsement gives Palace a unique place in streetwear.

Shopping the Palace Way

Palace operates flagship stores in cities like London, New York, Los Angeles, and Tokyo. Each store reflects the brand’s playful spirit, often featuring quirky interior details and exclusive items.Online, Palace follows the weekly drop model, releasing limited products every Friday. Items often sell out within minutes, creating hype and demand. This strategy of exclusivity keeps Palace at the top of streetwear culture, where rarity equals value.

Why Palace Stands Out

There are many streetwear brands, but Palace has managed to carve out its own lane. The reasons for its success include:

1. Authenticity – Palace is built by skaters and for skaters.

2. Humor and Creativity – Its designs and campaigns are bold, playful, and unpredictable.

3. Exclusivity – Limited drops make Palace items desirable and collectible.

4. Cultural Reach – From London skate parks to global fashion runways, Palace connects diverse worlds.

For fans, wearing Palace is not just about style—it’s about joining a cultural movement that celebrates individuality and fun.

The Future of Palace

Palace Skateboards continues to grow, expanding into outerwear, accessories, and lifestyle products. Yet, its foundation in skateboarding remains strong. The brand’s ability to stay authentic while exploring new creative paths ensures that it will remain a leader in streetwear for years to come.