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Ever thought about how those unforgettable animated characters pop out of their creators’ brains? For any person who has spent upward of ten years in animation, I attest that it is an art, a science, and a little magic. Whether you’re an aspiring animator or a professional looking to revise some of those skills, or you’re just curious and would really like to know precisely what goes on here, this guide will help walk you through everything regarding character design. Now, let’s get started!
The Heart of Animation: Why Character Design Matters
The characters are what form the heart of any animation project: the vessels through which stories are told, and in most cases, through which emotions are conveyed. Good character design is not only visually stunning but entails the craft of bringing a personality to the screen and into the hearts of viewers.
Know Your Purpose: The First Step in Character Design
But before you really get down to putting pencil to paper, or stylus to tablet, there’s one very important question to ask yourself: what is the purpose of the character? Are they the hero of some big, sweeping epic? A sidekick who provides comic relief? The villain everybody loves to hate?
Knowing what purpose your character will serve in a story is almost like having a roadmap for your design journey. This will give meaning to every decision you make about your character’s physical appearance, mannerisms, and even color palette.
Knowing what purpose your character will serve in a story is almost like having a roadmap for your design journey. This will give meaning to every decision you make about your character’s physical appearance, mannerisms, and even color palette.
Here’s a quick breakdown of how purpose can influence design:


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